Infused Insight LLC
Unit 11, Building 2, Uznadze Str. 111,
Tbilisi, 0102, Georgia
This is a famous quote by John Wanamaker who was an American entrepreneur and marketing pioneer during the early 20th century.
Today – over a 100 years later – most business owners and entrepreneurs are still struggling with the same problem.
They still don’t know which of their ads generate returns. They lose money by wasting ad spend on ads that don’t work and miss out on ROI by not scaling the ads that are profitable.
Unfortunately, that’s true despite the rise of the internet and the use of advanced marketing tools like Infusionsoft.
That’s why we have designed Infused Insight specifically to help businesses using Infusionsoft solve that exact problem.
But before we show you how we solve the problem, let’s explore…
Online advertising and consumers have evolved. Simple funnels that are easy to track and analyse oftentimes don’t cut it anymore.
Driving traffic from Facebook, Google or YouTube directly to an order page or shopping cart is becoming less and less effective.
And many businesses are adapting by implementing more advanced funnels where the bulk of the revenue is not generated immediately after the ad click.
Instead they focus on capturing the prospect’s email, building a relationship and then increasing the lifetime value through various offers and subscriptions throughout the customer lifecycle.
And while these advanced funnels are oftentimes much more effective, …
Even advanced marketing suits like Infusionsoft have very limited methods of attributing the traffic source of signups, orders and other events.
You may have tried to solve this problem by exporting countless reports and mashing them together with layers upon layers of complicated spreadsheets and formulas.
But despite all the hours, tools and resources thrown at the problem, you likely still don’t have real confidence and trust in your data.
At the end of the day, the data inside Facebook, Google Ads, Google Analytics and Infusionsoft never seems to add up or match.
Plus, the more you grow and the more ads you run, the more difficult it becomes to handle the growing amounts of data.
At best you know which campaigns are working, but drilling down into the data and identifying the specific ads that work or don’t work is just a dream for most marketers using Infusionsoft.
The truth is that your Infusionsoft application and all the tools you use with it are a treasure trove of data.
And that data can generate you tens or even hundreds of thousands of dollars in additional profit.
Unfortunately, for most Infusionsoft users that data is locked away behind complicated APIs that require data engineers, analysts and scientists to unlock.
There is an entire industry of professionals who specialize in this, but many of them can command salaries of more than $100,000 per year.
That made advanced data analysis only feasible for large enterprises who could afford to hire multiple professionals.
But we built Infused Insight specifically to bring enterprise-level data analytics to small businesses at a fraction of the cost and time.
We provide businesses using Infusionsoft with an enterprise-level Data Warehouse.
A Data Warehouse is a special type of database that loads data from all the tools you use, such as…
We then connect and transform all of the data from these tools so that you have one unified view of your entire business.
With this data in place, …
You own the data and get direct access to the database.
This means you can build your own custom reports using your favorite analysis tool, such as Power Bi, Tableau, Excel or directly in SQL.
You can build new reports from scratch or use our pre-built Power BI reports as a starting point and customize them in any way you want.
Or if you prefer, you can hire us to build custom reports for you.
Infused Insight is the best data analytics and reporting tool for Infusionsoft users, because…
We understand you, your business, your problems and your data analytics needs better than anyone else.
And we can use it to help you make your business, advertising and marketing A LOT more profitable.
If that sounds like something you would like to do, book a demo call with us and discuss your needs.